building brands & business relationships
“Do you want to get noticed, achieve national media coverage and build your brand?  Call the marketing and PR experts at Affinity PR.”
"Affinity PR builds reputable brands and valuable business relationships through promotions, press, TV, events, networking, copywriting, partnerships and sponsorships..."
"We consider Affinity PR to be a vital element of our overall UK marketing mix, fast-tracking unusual opportunities"
Kiran Kumar, former Director of PR & Marketing at Le Meridien Al Aqah
"We would highly recommend her and her company, Affinity PR, to anyone seeking a first class PR agency"
Hazel Gadsden, owner of Christmas Hall
"I have had the pleasure of working closely with Affinity PR during the past eight months, and simply could not be more pleased with their highly professional approach"
Arne Sivis General Manager, Al Maha a Luxury Collection Desert Resort & Spa
"Aqua Eight went on to achieve national awards success within a year of Affinity PR coming on board"
Patrick Cheung, co-owner of Aqua Eight
"Helen came highly recommended by other professionals for her knowledge of consumer marketing and 5* customer service"
Simon Smith, owner of Edge Hairdressing



Arne Silvis

General Manager, Al Maha, A Luxury Collection Desert Resort & Spa, Dubai.

I have had the pleasure of working closely with Affinity PR since November 2011, and simply could not be more pleased with their highly professional approach.

Affinity PR is certainly the most productive, knowledgeable, attention to detail and quality-driven team around. They produce the desired results whilst working cost-efficiently, making our association with Affinity a very worthwhile exercise.

I look forward to strengthening our relationship with this diligent team, and to even greater results for times ahead.

Claudia Gannon

at Claudia Gannon Photographic

I have had the pleasure of working with Helen on various projects and have seen first hand how hard working, smart and professional she is. 

She a fantastic communicator and has an amazing number of contacts which will get your business noticed in all the right places. 

Helen will develop a personalised PR strategy for your business and get you the exposure you need whether that is locally, nationally or both, as she is a national media specialist. If you need to build your brand I would recommend you give Helen a call – she can also sing very well!l

David King

Owner, Larking Gowen

Helen has looked after a number of people that I know and they have always spoken very highly of the work that she does and the care and attention that she brings to all aspects of their PR. I have no hesitation in recommending her and have done on several occasions!

Elene Marsden

ACT Trainer | Emarketing Consultant | Social Media Marketer | betterKNOWhow Webinars | Best Loved Business 2012

Helen is one of those special people you meet in life, she’s very good at what she does but doesn’t need to brag about it. She’s professional, her writing is excellent and she’s an inspiration when it comes to time management. If you’re looking for a PR expert, I would recommend you contact Helen.

Emma Noye

PR Account Manager at White Space Design

Helen was a great boss, always there to listen and advise, and could not have been more approachable or professional. It was a pleasure to be led by her and I was very sad when I had to leave to finish off my degree. She could turn her hand to anything, and I would love to work with her in the future.

Hazel Gadsden

Owner, Christmas Hall, Bildeston, Suffolk

We are grateful that Helen has worked tirelessly to raise the profile of Christmas Hall and has been monumental in assisting us with the marketing of Christmas Hall as a wedding venue.

Helen is now a trusted friend of Christmas Hall and, with her many and varied contacts in the media, we would highly recommend her and her company, Affinity PR, to anyone seeking a first class PR agency.

Iain Hatfield

CEO | InsuranceBee (US); PolicyBee (UK)

Helen is really good at what she does. Invariably enthusiastic and positive, she comes up with great ideas and implements them effectively.

Jane O’Riordan

Director at Jane Hamerton Ltd

Helen is helping me on my start up business – Jane Hamerton Ltd. She is full of bright ideas and is knowledgeable in her field. Her contact list is vast and varied. She has also been extremely helpful in finding my teenage daughter an internship in Jo Wood organics. 
I could not recommend her highly enough.

Joshua Berkowitz

Doctor and Founder of Wimpole Aesthetics

I have worked with Helen for the last few years. She is reliable, pleasant and clever as well as hard working. She is patient, calm and determined…. 
I work with mainly because …. mostly she is a pleasure to work with … you will get a very good, honest person who is a concerned and involved team member …

Joy Day

Creative Director at Creative Joy

Not really knowing where to start, I was procrastinating about PR and marketing, so my consultation with Helen was just what I needed to kick-start things. Helen’s inspirational consultation was extremely focused and I felt that she really understood where I was coming from, quickly clarifying the options available to me. She took an instant grasp of my core business and target market and quickly came up with a myriad of highly creative ideas for how to effectively and inexpensively promote my services and capitalise on my recent successes. 

Helen’s approach is practical and realistic, but with a refreshing dash of creativity to help things along. Her energetic passion for PR is infectious and I now feel full of enthusiasm and renewed confidence! 

I believe that anyone who works with Helen will benefit immensely from the experience since she is an extremely talented lady who knows her stuff. I look forward to working with her again in the future.

Kiran Kumar

Director of PR and Marketing at Le Royal Meridien Abu Dhabi

Helen is a great professional to work with. She coordinates with you as a colleague rather than a PR agency personnel, taking responsibility and dedicated to drive results. With her leadership at Affinity I am sure the team can add great value to any organization they associate with.

Laura Locke

Lecturer/Course Leader at University Campus Suffolk

Helen ran a great session with the first year BA Hons Event Management students at University Campus Suffolk on Monday, and her energy, enthusiasm and professional approach, I am sure, will inspire and encourage the students to aspire to great things. 

Helen is a fabulous role model for future event PR and communication professionals

Leslie-Ann Giovnilli

Managing Director & owner AMS (Outsourcing) Services Ltd

Helen takes away so much of the stress and is so relaxed it is worth working with her just for her calmness. 
I like the way she thinks and her use of conversation as the main medium for information gathering and dissemination; she misses nowt.

Mark Lay


We approached Helen for advice on how we could further promote the PlanetPatrol brand. Helen then provided us with some truly great & inspirational ideas as to how we should look at doing this. Since putting these ideas in to practice, the company has received a great deal more interest from new clients. This in turn has lead to a significant increase in overall sales! 
Thank you.

Mira Radic

Director Of Guest Services, Starwood Hotels & Resorts Worldwide, Inc.

Through my work I have met people from all walks of life and although my job description isn’t directly related to PR industry, Helen has open a whole new world for me and made me feel special by having enough trust for me to welcome and entertain her VIP press trips to assisting in her PR projects on site. 

Her personable approach to all of us in our hotel, the smile that shows on peoples faces whenever her names comes up in discussions, clearly indicates her high integrity and human values. 
Since about 4 years that our General Manager enlisted her services, the results soon showed: Le Meridien Al Aqah Beach Resort become a destination and number 1 choice for many of our guests from UK. 

I’ve also noticed that Helen’s added value is in WHO she knows in press, media and other segments of business related field and how they’ve helped our business strategy and marketing.

Passionate, genuine sincerety, strong work ethics, with a great sense of humor – to name but a few of Helen’s many positive traits. In my own view and experience with other PR related encounters in my past, Helen is one of the best out there!

Patrick Antaki

Complex General Manager at Starwood Hotels & Resorts Worldwide, Inc.

Le Meridien Al Aqah Beach Resort is happy to have been associated with Affinity PR since 2009, and Al Maha, A Luxury Collection Desert Resort & Spa, has been associated with them since 2011. I knew Helen for many years before that and moved with her as Affinity PR developed. Over the years, Affinity PR helped us to establish our resorts as award-winning tourist destinations on the UK market, brought us national media & editorial opportunities that normally were not available without massive ad or sponsorship spend (such as UK radio shows streaming live from the hotel and visits by many celebrity writers). The annual ROI in terms of value of coverage achieved has been, on average 7 times the fees we paid, which is great value for money. They have helped us with representation at major UK trade shows, including World Travel Market at Excel London. Affinity PR is very focused on being really vigilant in protecting your reputation and in acting as your brand ambassadors over in the UK. Helen is very resourceful and always finds a way to get things done, giving Affinity PR a great advantage over many other firms. Certainly an asset and great to work with

Patrick Cheung

Co-owner, Aqua Eight Fusion Restaurant and Bar, Ipswich

Affinity PR provided a detailed Mystery Shopper Report and led customer service training for our entire front of house team, in which we were given tips by video link from senior banqueting staff at one of the world’s best 5* hotels.

We implemented all the recommendations and rapidly saw great improvements in guest satisfaction levels and the frequency of repeat bookings. We also implemented their marketing and guest relations advice which soon helped to enhance our online rankings from top 20 to a top 3 spot in our region, which we have held for over a year.

Aqua Eight went on to achieve national awards success within a year of Affinity PR coming on board. Last year we were voted runners up in the Observer Food Monthly Awards (“Best Restaurant” and “Best Place to Drink” categories), second only to Heston Blumenthal´s latest restaurant, Dinner, in London.

We also won the Open Table Awards (“Best Restaurant”) and were awarded “Best Independent Bar” in the Ipswich Best Bar None Awards.

What we like about working with Helen at Affinity PR is her mixture of pro-activity and approachability, dispensing clear advice and expertise that helps us to achieve our sales and marketing goals.

What Helen and her team have done to promote our business is fantastic!

Paul Corver

Experienced run-off insurance professional

The Insurance and Reinsurance Legacy Association approached Affinity PR in 2010, initially to assist with one-off projects such as events support for our Annual Congress and Members’ Dinner in London. Helen impressed the Board from the start with her enthusiasm, rising well to the challenges of learning about a completely fresh sector and adding value quickly. Affinity PR now leads on communicating all the activities and membership benefits of this professional body. We enjoy working with Helen because she listens to our requirements, challenges our approach and provides valuable suggestions. I am happy to recommend Affinity PR.

Sally Ormond

MD & Copywriter Briar Copywriting Ltd

I have worked with Helen on a number of occasions. Her professionalism, energy and enthusiasm shines through in everything she does. Always a pleasure to work with I would not hesitate to recommend her to anyone in need of PR help.

Tim Ryan


Helen has worked for me both at Ryan Group and the IoD on defined projects. The work was great and she made my life much easier by keeping me informed of progress to targets. She comes highly recommended.